Fan Persona Builder
Build detailed profiles of your ideal fans to better understand and connect with your audience
Create Fan Persona
Tell us about your music and target audience
👥 Common Fan Persona Types
Examples of different fan personas across genres
The Music Discoverer
Always looking for new artists and sounds
Key Traits:
Early adopter
Playlist curator
Social sharer
Platforms:
Spotify
SoundCloud
Bandcamp
The Live Music Fan
Loves concerts and live experiences
Key Traits:
Concert goer
Community builder
Local supporter
Platforms:
Instagram
Facebook
Songkick
The Digital Native
Consumes music primarily through digital platforms
Key Traits:
Streaming focused
Mobile first
Content creator